For the Gents out there buying a Diamond Ring. Here’s what you need to know!
This is my very first blog! A bit of a daunting experience but I feel a necessary part of educating my current and future customers who are interested in purchasing a diamond ring. I have been part of the industry for more than 40 years and as such I know exactly what most couples are likely to encounter as they go through the process of purchasing a diamond ring. In this blog, I am going to focus on what goes on in the mind of most men when they shop for an engagement ring. And on my next blog I’ll discuss the ladies mindset when it comes to purchasing a diamond ring. We have all heard about the 4C’s! Cut, Clarity, Colour and Carat. Right! Most men are concerned about this and yes they will give due consideration to the 4C’s when purchasing a diamond. There is also a 5th’C on the mind of most men! That’s called CASH!
Most men normally want the best diamond at the best possible price. Well here at GN Designer Jewellers we focus on all 5C’s and due to our low overheads, and that you’re dealing directly with the Jewellery manufacturers you will be pleasantly surprised by our prices. If you plan to surprise your future wife my suggestion to you is that you firstly need to determine your budget. You should also have some idea of the ring design. I believe your primary concern should be the design and the shape of the diamond. So pay close attention to what she likes and be perceptive when window shopping or any remarks she may make about a ring she has seen and liked. If she hasn’t dropped any hints then I would undergo a personality profile to give me some idea of what she may like. Even a picture of her hand helps. This will help me to determine the thickness and the height setting of the diamond. Here at GN designer Jewellers if the ring we make and design is not to her liking then we will, along with your partner redesign that perfect ring.
As mentioned on my next blog I will focus on the mindset of your partner and how you as a male should react and respond to her feelings and ideas. So hopefully my suggestions will make the process of choosing a diamond ring an enjoyable stress free process, a happier girlfriend, a heavier pocket (thanks to savings)- what else does a man need after all that effort? Except maybe a chilled beer and a football match with pizza and friends!